Ken McArthur Talks to Seth Godin About Small Actions That Make a Difference | Ken McArthur's Marketing Thoughts

Today I had the honor of interviewing Seth for his next book and I wanted to share two stories that he told for my new book to help me illustrate how small actions can make a big difference.  It was a gift Seth gave me without any expectation it would ever pay off for him.

Now I’d like to pass this gift onto you.

Enjoy Seth’s amazing stories!

Ken McArthur Talks To Seth Godin

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And grab your copy of Linchpin!

All the best,

Ken McArthur

via learningfolder.net

Ken McArthur gets to interview Seth Godin re how small actions can have great effects. When I listen to this interview I am reminded of Seth's book, Tribes, and Richard Teare, the leader of a new tribe, GULL (Global University of Lifelong Learning), that is having far reaching effects for people who are disadvantaged in the world. Read about GULL's amazing work here:
http://www.gullonline.org

Posted via web from Ronpass posterous

How To Improve Your Online Income

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There are many barriers that create a ceiling on your online income
whether you are earning $100 a month or $1,000 (or more) per
month.

In the following 5 minute podcast I address some of these
personal barriers and identify strategies to overcome them.



To play the mp3 click on the the image or on the link below:
How To Improve Your Online Income

To download, use "right click" and "save as" on the link above.


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This podcast is one of many 4-5 minute podcasts that will be
available in my SquidooRoo.com site - a Learning Center
for Social Media Marketing.  These brief podcasts are
highly focused, motivational and actionable.

The membership site will also have other longer podcasts,
videos, articles and e-books - all designed to help you
to become more effective with social media marketing.

SquidooRoo.com will be action learning based - learning
through taking action and reflecting on the outcomes, intended
and unintended.  Another feature will be ongoing encouragement
to share what worked and what did not work with others
in the learning community.

I plan to publish the site in late May 2010 and anticipate
that the price for my existing Squidoo Marketing Strategies
(SMS) ezine subscribers will be around the price
of a Cappuccino per month ($5 per month).

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Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid100. He provides free resources
for Squidoo marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

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Noosa Heads - Noosa Beach and surrounds on the Sunshine Coast, Queensland

Featured Lenses: Sunshine Coast 

Maroochydore through the photographic lens of Barbara J H

This is a Squidoo lens with a difference. Its sole purpose is enable you to see Maroochydore through the camera lens of Barbara J H, a local photographer. This unique perspective is designed to showcase not only Maroochydore but also Barbara's photog...

Mooloolaba: take a beachside holiday at Mooloolaba Beach, Sunshine Coast , Queensland

Mooloolaba has been our favorite family holiday location for many years. Located on the Sunshine Coast Queensland, it has many features to attract holiday visitors. Mooloolaba Beach is the location for many State and Interstate surfing carnivals and...

Noosa Biosphere: action to conserve the Noosa Biosphere Reserve and limit human impact

Noosa is 170 kilometres north of Brisbane, Queensland, Australia. The Noosa Biosphere was added by UNESCO to the global biosphere reserves on 20 July 2007. Noosa Biosphere includes everglades, beaches, rainforests, national parks, rivers, colored san...

Maroochydore: beach holiday location on the Sunshine Coast, Queensland

Maroochydore boasts the Maroochy River estuary, sandy beaches, shopping, quality restaurants and many natural local attractions. It is a favorite holiday place for young families and energetic surfers alike. Camping at Cotton Tree is popular as is ki...

Noosaville : Noosa River playground

Noosaville does not share the glamor and tourist-attracting power of its neighbor, Noosa Heads. However, it is a haven for young families and couples wanting a quiet, romantic getaway. Noosaville, on the banks of the Noosa River, is nestled between T...

via squidoo.com

Here's my set of Squidoo lenses highlighting the natural beauty of the Sunshine Coast. All these locations are within 1-2 hours drive from Brisbane where I live. Mooloolaba is our favorite holiday location.

Posted via web from Ronpass posterous

Image Marketing (1): How To Use Flickr Effectivley

There are two key tactics you can use with Flickr to increase
the exposure of your website, blog or Squidoo lens.

1. Add the URL of the target website to
your image description on Flickr

The desired URL should be placed at the start of your description
and a related URL can be added at the end.  Just make sure that
there is some obvious connection between the URL and the
image description.

Here's an example from my Flickr account:
http://www.flickr.com/photos/ronpass/4315655082/

 2. Add your photos/images to relevant Flickr groups

This action should be taken after you have completed
the photo/image description as above.  Do a search for
groups that are relevant to the subjects of your
photos/images (e.g. location, sport, hobby, niche
area).

For example, I joined a number of groups related to
Queensland and the Sunshine Coast.  You can also
start your own group and submit to it regularly.

Flickr makes it so easy to add a photo to a group that
you have joined - you can do this immediately after
completing the description or go back and do it later.
It is a good thing to get into the habit of doing this
with each upload.  What you have to watch is that
each group has its own individual posting limits
(e.g. two or three photos per day).  So you could
get into the habit of uploading 2 or 3 photos per
day to Flickr and add them to your relevant groups.

We can all learn a lesson from Ed Dale. Within his
30 Day Challenge Plus Masterclass he taught participants
two simple rules for taking quality digital shots (among a
heap of other tactics and strategies).  He then set up his
own Flickr Group for participants to display their photos
taken using his principles of good photography:
30 Day Challenge Plus Photoholics

This is a clever marketing strategy.

Related Links:

Create Animated Music Videos From Your Holiday Photos
Promote Your Squidoo Lens on RedGage

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Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid100. He provides free resources
for Squidoo marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

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Stop Procrastination, Increase Personal Productivity

My latest Squidoo lens discusses how to improve your content
creation by removing the barriers to personal productivity.
The barriers are identified as:

• procrastination
• information overload
• activity focus
• lack of clear goals

The three building blocks of personal productivity
online are identified as:

1. focus
2. discipline
3. leverage

The Squidoo lens identifies strategies in each of these
three areas to help you build personal productivity through
creating content online:
http://www.squidoo.com/improve-personal-productivity


Related Posts:

Building Social Equity 2.0 - the road to success
Internet Marketing Success - the road less travelled
Branding: how are your perceived in the marketplace?
Just Do IT!...Take some targeted action

*********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid100. He provides free resources
for Squidoo marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

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Success Strategies for Job Applicants and the Leadership Capability Framework - Cairns, North Queensland

Merit Solutions Australia is bringing job application
training and management coaching to Cairns,
North Queensland.

Merit HR Consultants have worked with over 5,000
Government selection panels over 13 years.

They will be sharing their knowledge and experience
in two workshops in Cairns:

1. Winning Government Jobs
Success Strategies for Job Applicants
Breakfast Presentation
Friday 26 March -
7am to 8.30pm

The world of public sector recruitment and selection
is changing. Job applicants need to be able to
present themselves confidently and professionally
at all stages of the selection process.

This short information session gives you the
strategies to succeed.

$25 per person, including continental breakfast.

Register Now! Download flyer with registration


2. Queensland Government Capability Leadership Framework
Information Session for Job Applicants
Friday 26 March - 10.00am to 11.30am

With the new Queensland Government Directive
on Recruitment and Selection, the Capability
Leadership Framework is now entrenched as the
cornerstone of Queensland Government
recruitment and selections. Both job applicants
and selection panels need to adapt and make
the most of the new approach.

This short information session presents expert
advice for job applicants wanting to understand
and use the Capability Framework.

Register Now! Download flyer with registration

Bread Making Tips | Dough Temperature | Mixing The Dough | Bread Healthy

Bread Making Tips | Dough Temperatures | Mixing The Dough

Dough Temperatures

In a bakery, maintaining the correct temperatures for preferments—generally cool—and proof boxes for dough rising are critical for consistency of flavor and an efficient daily baking routine. The ideal dough temperature is around 75 degrees, and to keep it at this temperature requires an ambient temperature of the same. However, our own house is generally cooler in the winter and warmer in the summer. In the winter I rest the dough on top of the refrigerator where there is more heat. And I always cover with a large trash bag to prevent air from blowing on the dough and drying out the surface. Unless the house or kitchen is extremely cold or drafty, I wouldn’t worry about temperature too much. Colder dough requires more patience.

via breadhealthy.com

George Eckrich, co-founder of Dr. Kracker, shares his bread making tips. George emphasizes dough temperature and mixing dough bread. He is a strong advocate of healthy eating for a healthy mind.

Posted via web from Ronpass posterous

 

NOTE: This is an example of the use of Posterous to promote a small business.  The post is derived via the screen capture bookmarklet provided by Posterous.

Related post:
How to Use Posterous for Leverage

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Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid100. He provides free resources
for Squidoo marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

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