Monday, August 31, 2009

RedGage Audio Tutorials - How to promote and earn on RedGage

 
I have created two new audio tutorials about RedGage.

Discusses the RedGage site as a social bookmarking and
social networkingsite and explains the four ways to earn
money on Redgage.
 
Shows how to use the cross-posting facility on RedGage to
build multiple backlinks for your blogs, websites and
Squidoo lenses.

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CLICK here to join RedGage

Make Money on RedGage

Guide to RedGage Tutorials

How to Use Social Media for affiliate marketing

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Sunday, August 23, 2009

Squidoo: promote your Squidoo lens on RedGage


Here are four ways to promote your Squidoo lens on the social
bookmarking site, RedGage.

1. Upload the URL of the Squidoo lens

Use the "upload link" option to record the URL of your Squidoo lens.
You add title, description and keywords.

2. Upload the URL of a module of your Squidoo lens

Again use the "upload link" option but select an appropriate module
and add a relevant title and description and keywords

3. Upload a photo or image related to your lens

Here you use the "upload photo" option and again add title,
description and keywords. Once the photo/image is uploaded,
immediately add a comment with a link to your lens. RedGage
automatically hyperlinks URLs in comments.

4. Create a blog post on RedGage about your Squidoo lens

Use the "blog upload " option (option 1 on the upload function) and
create a post relevant to your lens with a link to your lens. This is
the most flexible option as you are provided with a full blogging
platform. So you can insert images and change the presentation.
You can also create multiple blog posts about the same Squidoo
lens.

RedGage encourages cross-posting but avoid using the same title
within a category of upload (e.g. links). The RedGage platform
enables you to get multiple backlinks for each of your Squidoo lenses
(and uploaded modules). If you use your titles, descriptions and
keywords effectively you can rank well for many
long tail keywords.


**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************

Saturday, August 22, 2009

Giant Squid Open Mike - Monday 18 August 2009

Well I was the guest speaker on BlogTalkRadio for
the Giant Squid Open Mike Show on
Monday 18 August.

This was great fun and a fantastic way to connect to
people and hear their voices. Besides, it is a great
forum for learning about Squidoo and Web 2.0 marketing.

This venture by Joan Adams and Kate Loving Shenk
is very much in line with Seth Godin's philosophy of
collaborative marketing epitomized by the Squidoo
platform itself.

On the 18 August session we talked about:
  • RedGage social bookmarking site
  • How best to use Redgage to promote your Squidoo lenses
  • Long tail keywords
  • Quality comments on social bookmarking/networking sites
  • Developing your Google profile
The Giant Squid Open Mike is open to all Squidoo lensmasters
and is held on Mondays at 4pm Eastern.

To listen to the recorded version of the 18 August session,
visit this link:
Giant Squid Open Mike - 18 August 2009

For a summary of the session by Kate Loving Shenk,
visit below:
Summary - Giant Squid Open Mike - 18 August 2009


**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************

Wednesday, August 19, 2009

Squidoo: Squidoo Lens Design - Montville Queensland



This post discusses the lens design for my 87th lens,
Montville Queensland.

In a previous post, I identified the 7 Top Strategies for
Lens Creation
, so I will use these steps as a framework
for discussing this new lens.

1. Purpose of the Squidoo Lens

This lens was designed to share the beauty and romance
of Montville with others. I wanted to highlight the
panoramic views, romantic accommodation, restaurants
and the unique shopping experience that is Montville.

While I do not promote an affiliate product or service
on this lens, it does provide the opportunity to promote
my email course on Squidoo and increase subscribers
to my Squidoo Marketing Strategies list (some of whom
will eventually buy my Squidoo e-book).

2. Concept of the Squidoo Lens

What I wanted to do with the Squidoo lens was to simulate
the experience of walking down the steep slope at Montville
taking in all the shopping. So I used a vertical layout for
the images, which basically follow the flow of shops and
cafes as you walk down the hill.

I wanted also to act as a guide as people progressed down
the hill, suggesting what they might look at and where they
might take a rest.

3. Lens Design to Meet Concept and Purpose

To create the sense of walking down the Montville hill,
I used a vertical design for laying out the images.
I wanted the visitor to feel as though they were progressing
downwards. The images are basically presented in the order
of the sights that you would see as you moved down the hill.

I used The Black Box Module (consistently) to provide
guidance to the visitor. Here I explained what was
on offer and suggested places to rest and things to see.

[I chose the Black Box Module over The Most Important
Thing Module because it proved to be a better color match.]

4. Keyword Research (where appropriate)

At this stage, I have not undertaken keyword research
as it is not critical to my purpose. I will, however, do some
keyword research to identify tags and longtail keywords
for the lens.

[Normally, if I was focused on an affiliate product, I would
undertake keyword research before deciding the URL of
the Squidoo lens.]

5. Develop Content

The content flowed from my purpose and concept for
the Squidoo lens. I wanted to make people aware of what
was available shopping-wise, to give them a sense of the
panoramic views and introduce the cafes and restaurants.

My primary focus was on the shopping, so I added a
text module where I could highlight the range of shops
available at Montville and provide a link for more
information.

6. Source Images

I had made a weekend visit to Montville in August 2008
and had taken photos with a lens in mind. So I had a ready
stock of photos which I supplemented by adding an image
from Flickr.

7. Revisit, Refine, Link and Promote

JaguarJulie suggested the use of the Photo Gallery Module
which I have added by way of review at the end of the lens.
I did not use this as the central design strategy because
I wanted to create the sense of moving downhill
(not sideways).

When the lens is indexed by Google, I'll add a Featured Lens
module and add the other four lenses I have developed to
feature some aspect of The Sunshine Coast in Queensland.

Promotion is ongoing - uploading a link and individual
photos to RedGage, creating this post and further social
bookmarking of the site. I've mentioned it in a post on
the highly rated Squidoo Marketing blog.

I'll also progressively add more images to the Photo Gallery,
update my tags and add a links module to further
information. The habit of regular updating will
improve the lensrank and increase my Squidoo visitors.

This lens was published three days ago and was ranked
1,000,000+ at the time. As I write this post, it has
already attained a ranking of 22,792.

Key Lesson: Squidoo.com gives you numerous modules
to design your Squidoo lenses. A key principle I advocate
is to create a design to fit the purpose of your lens. If you
want to learn the art of Squidoo Affiliate Marketing,
you can do no better than learn from Super affiliate marketer,
PotPieGirl.

**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************

Thursday, August 13, 2009

Squidoo Lens - RedGage Video Tutorials



My 86th Squidoo lens introduces
a range of videos I have
developed about the new
RedGage social bookmarking
and social networking
site.





What differentiates RedGage is that
it pays you for your content.

My Squidoo lens about RedGage video tutorials
covers a number of key areas:
  • why use RedGage?
  • 3 ways to make money on RedGage
  • social networking on RedGage
  • how to add friends
You can view the video tutorials about RedGage by
visiting my Squidoo lens:
RedGage Video Tutorials

Related posts:

Featured RedGage User
How to Develop Your Social Network on RedGage
RedGage August Contest
Earn Money with Redgage - a Review
RedGage Pays You for Your Content

Related lenses:

RedGage Tutorials
How to Make Money on RedGage

**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************

Wednesday, August 12, 2009

Footpath Library Squidoo Lens wins Purple Star Award


My Squidoo Lens about the wonderful
Footpath Library initiative recently won
a Purple Star Award.

The Purple Star award is given only for outstanding lenses
created by Giant Squids. So you have to first become a
Giant Squid to be eligible.

Details of the Purple Star Program on Squidoo can
be found here:
http://www.squidoo.com/purplestar

How to win a Purple Star? Here's the advice from the
Program organizers:

"Your Giant Squid Organizers will dust standout lenses,
both new and old, at any time of the day or night, with
purple stars. Masterpiece lenses. Lenses making a name
for themselves. Lenses trying new things. And yes,
even (and perhaps especially) the best lenses made as
part of the Giant Squids Summer School!

The best way to get picked is to get yourself
noticed for your incredible content, for trying
new ideas and modules, for running conversations
on your lenses, for standing out from the crowd.
Do that enough, and the purple star fairy
will find you."


A Purple Star award gives you a lensrank boost,
a Purple Star on your lens, rights to "boast",
added exposure and a ticket in a lottery with
a range of prizes.

The Footpath Library lens that won the Purple
Star Award highlights the fantastic work of Sarah
Garnett in providing free books to the homeless and
disadvantaged. It tells the story of this amazing
initiative via narrative, images, interviews and a
moving video.

The lens links Sarah's work as leader of a "Tribe"
to the book by Seth Godin:
Tribes: We Need You to Lead Us

The Squidoo lens also draws on the very latest
research that suggests "we are what we read":
Proust and the Squid: The Story and Science
of the Reading Brain


Related Posts

Squidoo: You Can Make a Difference

Squidoo: The Challenge to make a Difference

**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************

Tuesday, August 11, 2009

Google Indexing of Squidoo Lenses










In a recent invited post for the SquidLog blog, I highlighted
the need to be conscious of the way that Google indexes
Squidoo lens.

Some of the key messages were:
  • it is not enough to concentrate on your primary keyword alone
  • too much emphasis on the primary keyword can result in loss of rank
  • using keywords irrelevant to the lens focus can result in penalties
The secret is to think broad and stay relevant. Great teachers
can express the same concept in multiple ways. Good SEO involves
writing with the primary keyword in mind while linking it to related
terms and phrases.

[In one sense, it's like applying the principles of "anchor text",
but on a broader level.]

Throughout this blog discussion, I used the search results for my
digital storytelling Squidoo lens as an example.

For the full text of this discussion, visit:
Keywords and Deep Indexing of Squidoo Lenses

**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************

Saturday, August 08, 2009

RedGage August Contest

RedGage, the new social bookmarking and social networking
site has monthly contests to encourage users to contribute
positively to the development of the site.

The details of the August RedGage contest are shown here:

August Contest

For the month of August, the RedGage Contest has two parts:
a raffle and a competition.

The Raffle

RedGage users can collect points for receiving views,
rating content, commenting on content,
inviting people
to join Redgage or mentioning
RedGage on other sites
(mentions have to be separately
advised to Redgage in the form provided).

These points are raffle tickets that are collected until midnight
each day. There will be daily ($25), weekly ($50) and
monthly ($200) winners that are chosen at random.
(Note: minimum points to be able to enter = 10 points,
a very low activity point).

The Competition

New this month is the competition that ranks users according
to their activity. There is a scoreboard that shows the ranking
of the Top 20 users in the following categories:
  • receiving views
  • rating content
  • commenting on content
  • inviting people to join Redgage
  • mentioning RedGage on other sites

The scoreboard helps users to determine their progress in each
category and determine what is required of them to win the
cash prizes.

The user who is ranked number one
(in each category)
will be the competition
winner of the day.


Just like the raffle, daily activity will clear at the end
of the day to even the playing field for the next day's
competition. However, users will still be tracked for
the weekly and monthly competition.

You will be able to win (in each category) only once per week!

The following cash prizes are awarded to the competition
winners.


Category

Daily Winner

Weekly Winner

Monthly Winner

Views Received

$4

$8

$30

Rating

$6

$12

$40

Comments

$8

$16

$60

Mentions

$12

$24

$80

Invites

$20

$40

$140




For more information about RedGage
and the August Contest
, CLICK HERE.

For more information on how to earn money on RedGage
visit:
http://www.squidoo.com/redgage-money

Related posts:

How to develop your social network on Redgage

Earn money with RedGage: a Review

**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************

Friday, August 07, 2009

Featured RedGage User












Well this email was a surpirse:
"You have been chosen to be one of the sixteen
Featured Users on the RedGage Homepage.
Click the following link to view the homepage:
http://www.redgage.com/"

So if you do click the home page you will see me (ronpass)
featured - just click the username and that takes you
to my profile page and my Collections.

So what did I do to deserve this featured status?

I don't know what specifically won the day, but here
are some of the things I have done:

  • loaded a number of quality photos (that got featured)
  • uploaded links to my blogs posts, Squidoo lenses and articles
  • created RedGage blog posts to feature some of my poetry
  • developed 5 Collections to categorize my content
  • provided quality comments on others' content
  • developed and uploaded substantial resources to help Redgage users
  • made comprehensive submissions to RedGage admin re site improvements
The effect:

Well being a featured Redgage user has bought extra traffic to my
blog and Squidoo lenses and increased my ratings for the August
competition and prizes
- here's hoping!

**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************

Squidoo: The Challenge to Make a Difference

Squidoo: The Challenge to Make a Difference

Posted using ShareThis

Thursday, August 06, 2009

Squidoo: you can make a difference




Squidoo provides the opportunity to promote your favorite charity.

You can build a lens promoting the charity, encourage charity
members to create their own Squidoo lenses about the
organization or work with the charity over time to
help them to become recognized by Squidoo.

If you take this latter course the charity will be able to receive
donations via Paypal from Squidoo members and Squidoo itself.

Recently I was inspired by the charitable work of Sarah Garnett who
established the Footpath Library in Sydney. Her growing organization
provides books (mainly new) to the homeless and the disadvantaged
in hostels.

The organization now supplies over 1,000 books per week to people
in the streets and to libraries in hostels.

This story is incredibly inspiring so I just had to create a Squidoo
lens to share it:
http://www.squidoo.com/footpathlibrary

**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************

Sunday, August 02, 2009

How to develop your social network on Redgage



Redgage is not just a social bookmarking site for
uploading photos, links and videos. It is very much
a social networking site. The richness of the online
content is more than matched by the richness and
diversity of the network.

RedGage facilitates the building of your social network
through the add a friend button, the ability to store content
in Collections and the capacity to develop a comprehensive
profile.

Top Web 2.0 experts, like Mari Smith and Percy Belcher,
stress the importance of transparency on social networks.
Your RedGage profile page enables you to share a
lot of your self - your work, education, history, interests,
passions and the things you like. Additionally, you can add
web links to your blogs, Squidoo lenses and other sites.

Your Collections, in turn, provide insight into your passions,
preferences, hobbies and online goals.

By sharing something of yourself through your profile and
Collections, you enable others to identify common areas
of interest and connect with you.

RedGage can thus help you brand yourself - to show
something of who you are, what you believe in.

As Mari Smith argues, authenticity and transparency
enable others to relate to your humanness and to build
trust and rapport.

Adding genuine and transparent comments
to others' content helps to build on that rapport and
trust and establish a lasting connection.

Social networks such as RedGage are not just information
exchange centres - they are very much centers of
human connection. By sharing something of yourself,
you invite the other person to reciprocate and so
a genuine relationship can develop.

As you explore the RedGage site, you will find heaps
of Giant Squids and a host of excellent writers
from sites such as eHow.com, Gather.com, Scribd.com
and Associated Content. You will encounter photographers
ranging from the amateur who just loves taking photos
to the professional engaged in glamor photography.

RedGage enables the creation and sharing of all forms
of creative expression including art, photography or
writing.

So why not share and connect on RedGage and enrich
your life? Create a revealing profile, build your Collections,
add friends and make quality comments on Redgage content.
You will be amazed at how many people from diverse parts
of the world share your interests.

CLICK HERE to sign up with RedGage

For more information on how to make more money on RedGage
and build your social network, visit:
http://www.squidoo.com/redgage-money

**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo authority
site:
http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing
check out:
http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:
Squidoo Marketing Strategies

************************************************