Sunday, June 26, 2011

Branding You, Branding Me, Branding Wizzley

Whenever you write something on the Internet, either by way of
articles or comments on social media sites, you are
branding yourself in the eyes of your readers and Google.

When you think about it you are always forming an opinion
of an author when you read what they have written.
You may decide that they have something to offer because
they come across as insightful or positive or because they
provide real answers to your abiding questions.  So what
you write, how you write and what you say in your comments
on social media sites is branding you in the eyes of your reader.

Google, too, is watching you and forming an opinion of you.
You only have to view your Google Wonder Wheel to see how
this is true.  The Google bots index your content, including your
comments on social media sites such as Squidoo and Wizzley.
When you write and comment you are branding yourself in
Google's eyes.  What image are you creating?

Read on for more information on how to brand yourself... 


Related articles:

How to Create Quality Comments on Social Media Sites

Adding Value When Commenting on Social Media Sites


Ron Passfield, PhD, is a Co-Founder of Wizzley,
a Writer's Community, a Giant Squid, and creator
of Squidooroo, a Social Media Training Program.

Monday, June 06, 2011

Amazon Affiliate Income: Write Book Reviews on Wizzley

Wizzley, a community for writers, launched recently and provides the
perfect platform for book reviews that can produce affiliate income
from Amazon.

One of my first articles on Wizzley was a review of Donna Leon's
book, The Girl of His Dreams.

The ease of creating book reviews was a real attraction.  There is
a text module which allows single and double column text with
full composition/html editor facilities.

The built-in Amazon module enables you to display the reviewed book
as a single item and also to display other books by the same author
as a Carousel Widget.  Both book displays will carry your embedded
Amazon affiliate link.

Wizzley shares income with authors/book reviewers on an impression
basis - half the impressions will show your Amazon affiliate link while
the other half will show Wizzley's Amazon link.

The platform lends itself to book reviews because of the ease of
creating pages and the way you can illustrate your article.
For example, Donna Leon's detective novels are set in Venice
so I was able to use Wizzley's Flickr module to show images
of Venice (alternatively, you can use Wizzley's image module
to display downloaded images).

Here again is the link to my book review on Wizzley of
Donna Leon's novel:
The Girl of His Dreams

Ron Passfield (PhD) is one of the creators of, developer of a social media training program,
a Giant Squid100 and author of an e-book on Squidoo Marketing.


Friday, June 03, 2011

Wizzley: A Writers' Community Launches

Wizzley, a new writers' community, has been in public launch for just over a week.

There are now over 350 authors and more than 350 original articles.

Wizzley is an article site with the option to add images and video and
other modules to enrich the article content.

There is a strong emphasis on quality with the minimum requirement
of 400 words per article.  The site has inbuilt duplicate content checks
to ensure the originality of the content.

Wizzley is very much a community so members contribute to the
community as well as write articles.  Community contributions are by
way of forum posts, commenting on articles and contributing to
improvements of the site.

The Wizzley community is a dynamic group of writers who respect
each other and collaborate in the process of creating a great site
and building each others confidence and competence as a writer.

Wizzley members can earn revenue from direct affiliate links as well
as from the following income modules:
  • Adsense
  • Amazon
  • Allposters
  • Zazzle
Revenue from these four modules is shared on an impression basis -
50% of impressions will show the author's affiliate ID and the other
50% will show Wizzley's affiliate ID.

You can also earn income from referrals - 10% of the impressions
from referrals' articles will show your affiliate ID's (for life). This
share comes off Wizzley's 50%, not your referral's.

Wizzley's Alexa rank at the time of writing is:
  • US   -   17,511
  • Germany  -  9,418
  • Global   - 135,953

Come and join us at Wizzley - the fun, fast and friendly site for authors.