Tuesday, April 27, 2010

7 Key Strategies for Effective Squidoo Lens Design

[06/03 05:23PM]
7 Key Strategies for Effective Squidoo Lens Design


Training Conference 1: Squidoo Lens Design

Squidoo is a free multi-media hosting site that allows you to build as many lenses (websites) as you desire on any topic of your choice (at last count, I had 104 published Squidoo lenses). Lenses are developed by adding modules from an ever-growing module list.

My first 12SC training conference was based on my Squidoo lens which covers the principles of lens design and module choice. It explains how to develop an integrated Squidoo lens that reinforces your lens purpose and concept.

The lens also covers:

  • how to add and edit Squidoo modules
  • the photo gallery module
  • the Google blog post/news module
  • reordering Squidoo modules

The Squidoo training lens illustrates these aspects and provides examples of Squidoo lenses using these modules.

To access the trainingg lens, visit:

SquidooRoo Training Program


For further resources on social media marketing, visit:

Squidoo Marketing Strategies

Affiliate Marketing with Social Media

This post on my 12SecondCommute blog covers Squidoo lens design and identifies the resources I used to present a 12SC training conference, one of the daily conferences available to 12SC members.

To access all the marketing tools you will ever need together with video training for the tools, and daily training conferences on Internet marketing click the following site:

Posted via web from Ronpass posterous

12 Second Commute | Autoresponder | List Building Tools

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For those just starting out we have absolutely the best cutomer service you will find anywhere on the web. You may work alone but you will never have to be alone.

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12SecondCommute provides all the marketing tools you will ever need - lead capture page creator, autoresponders, adtracker, contact manager, blog platform & program builder. 12SC provides video training for the tools as well as daily training conferences on Internet marketing and social networking. You can even get a free 30 day trial (no credit card required):

Posted via web from Ronpass posterous

Monday, April 26, 2010

Ken McArthur Talks to Seth Godin About Small Actions That Make a Difference | Ken McArthur's Marketing Thoughts

Today I had the honor of interviewing Seth for his next book and I wanted to share two stories that he told for my new book to help me illustrate how small actions can make a big difference.  It was a gift Seth gave me without any expectation it would ever pay off for him.

Now I’d like to pass this gift onto you.

Enjoy Seth’s amazing stories!

Ken McArthur Talks To Seth Godin

0:00 / 0:00DownloadRight-click and save as to download.

And grab your copy of Linchpin!

All the best,

Ken McArthur

Ken McArthur gets to interview Seth Godin re how small actions can have great effects. When I listen to this interview I am reminded of Seth's book, Tribes, and Richard Teare, the leader of a new tribe, GULL (Global University of Lifelong Learning), that is having far reaching effects for people who are disadvantaged in the world. Read about GULL's amazing work here:

Posted via web from Ronpass posterous

Saturday, April 10, 2010

How To Improve Your Online Income


There are many barriers that create a ceiling on your online income
whether you are earning $100 a month or $1,000 (or more) per

In the following 5 minute podcast I address some of these
personal barriers and identify strategies to overcome them.

How To Improve Your Online Income

To play the mp3 click on the the image or on the link below:
How To Improve Your Online Income

To download, use "right click" and "save as" on the link above.


This podcast is one of many 4-5 minute podcasts that will be
available in my SquidooRoo.com site - a Learning Center
for Social Media Marketing.  These brief podcasts are
highly focused, motivational and actionable.

The membership site will also have other longer podcasts,
videos, articles and e-books - all designed to help you
to become more effective with social media marketing.

SquidooRoo.com will be action learning based - learning
through taking action and reflecting on the outcomes, intended
and unintended.  Another feature will be ongoing encouragement
to share what worked and what did not work with others
in the learning community.

I plan to publish the site in late May 2010 and anticipate
that the price for my existing Squidoo Marketing Strategies
(SMS) ezine subscribers will be around the price
of a Cappuccino per month ($5 per month).

Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid100. He provides free resources
for Squidoo marketing on his Squidoo authority

To learn more about Squidoo Affiliate Marketing
check out:

Subscribe to Ron's free Squidoo Marketing e-course:

Ron is the author of the e-Book:
Squidoo Marketing Strategies