7 Key Reasons To Blog

There are numerous reasons why you should blog.

Here are 7 Key Reasons for Blogging:

1. A focused blog builds your Internet Profile, credibility
and reputation.

2. Google loves fresh content and looks to blogs to provide
regularly, updated content.

3. You can add the blog's RSS feed to your Squidoo lens
and build lensrank.

4. Regular posts with appropriately targeted keywords
can help you dominate a niche and the first page of
Google results.

5. Blogs are a great place to store your own learning and
readily access it via intelligent tagging - they can serve as
reflective journals.

6. Blogs boost traffic and sales if you set them up right and
market them effectively.

7. Blogs help you build relationships with your subscribers
and develop two-way communication.

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Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo lens:

http://www.squidoo.com/squidoomarketingstrategies

To learn how to make money with your blog, check out:
http://www.squidoo.com/ReviewofBloggersPaycheck

Subscribe to Ron's free Squidoo Marketing e-course:

http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the ebook:

Squidoo Marketing Strategies

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Squidoo : the importance of blogging

I can't stress enough the importance of blogging
to support your Squidoo lenses.

Blogging will boost your Squidoo lensrank and Google
PR rank as well as bring you targeted visitors and
increased income.

Adding your blog's RSS feed to your lens will provide
fresh content whenever you update your blog.

[Note: even though the feed from your latest post
shows on your lens, you still need to edit and publish
the revised lens to get acknowledgement of the
update in your Squidoo dashboard - I've checked this
over multiple lenses.]

The value of a blogging is beyond dispute. Both Squidoo
and Google love fresh, unique content.

I had real proof of the impact of a blog feed on Squidoo
Lensrank over the past few weeks. Two of my new lenses,
with different blog feeds, achieved a lens rank of around
1,200 within two weeks of creation.

I attribute this to two key actions:
1. daily updating (however small the change)
2. incorporation of a blog feed

So create a blog today and get the RSS feed linked
to your lens - you will be presently surprised.

If you want a comparative review of blogging
products to help you blog, check this site out:
http://www.squidooaffiliatemarketing.com/howtoblog

Here's some further blogging resources I have created
on Squidoo lenses:

Review of Blogger's Paycheck
Write great blog content
Create a Blog Today
Latest changes to Blogging
State of the Art Blogging Training
Blog Success Case Study (with principles of sound blogging)


COMMENT

Giant Squid, thefluffanutta, left this comment on my post:

"Unfortunately, because of how the RSS module has
been implemented, Google and other search engines
cannot see your feeds. All they see is an empty
module, with no links, and which doesn't get
updated. You can observe this yourself by looking
at the source code, or looking at the 'text only'
cache of the lens on Google.

The RSS Module is still good for real visitors
though, as it showcases your most recent blog
posts. This brings traffic to your blog, and the
clickouts from your lens will help its Lensrank."

RESPONSE from Ron

The RSS feed, as thefluffanutta mentions, does
not impact Google.  However, the original post
itself does and the more frequently you post on
your blog the better (provided it is on the topic
of your blog's focus). By way of example, I
noticed recently that one of my earlier posts
ended up in the 5th position on the first page of
Google results for a targeted keyword that had
4.3 Million results. In summary then, regular
blogging helps your Google ranking/positioning
and the RSS feed to your lens, helps to boost
lensrank.

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Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo lens:

http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing

check out:

http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:

http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the ebook:

Squidoo Marketing Strategies

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FREE Internet Marketing Tools - ISOR

ISOR has been operating online since 1999
and has helped thousands of internet marketers
grow their business.

I first came across ISOR in 2003 and have
been a paid member since October 2006.

ISORegister offers FREE professional
internet marketing tools, all available
under one roof.

Here are some of the FREE internet marketing tools:

Autoresponder
Ad and Link Tracker
URL Rotator
Lead-Capture webpage creator
Search Engine Submission Service
Online conference system
Smart Page to manage your online professional and
personal activities
And so much more...

These tools are backed by twice weekly training
sessions in the online conference room. The
conference training covers not only how to use the
tools but also the best strategies and approaches for
internet marketing.

There are additional online conference rooms run by
experienced internet marketers that can help you
with any facet of Internet Marketing.

The support from ISOR is second to none.
ISOR President, Darryl Graham, participates
in the online training and is available by phone or email
to answer questions. I have found Darryl very generous
with his time, resources and support. He has a genuine
interest in helping you advance YOUR business.

Darryl spends his own funds on different forms of
advertising and provides a free evaluation of each source
of advertising he uses. He advises on what is effective and
professional and identifies advertising services that are
questionable (this free service saves you time, money
and angst).

What I like is the spirit of the online community that
gathers for the online training conferences - people are
keen to help each other out and offer suggestions.

I also appreciate access to the half-priced advertising
that ISOR offers. I use this to supplement free sources
for promoting my Squidoo lenses.

I can't speak highly enough of ISOR and Darryl Graham
and his training team. ISOR is an integral part of my
Squidoo marketing approach and has provided me with a
very sound foundation for my online business.

For further information on ISOR and the FREE
internet marketing tools on offer, CLICK HERE.

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Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo lens:

http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing

check out:

http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:

http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the ebook:

Squidoo Marketing Strategies

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Squidoo: Focused Achievement

I was reflecting on Pat Rigsby's article, Activity or Achievement,
and thought about taking the theme further.

To me the fundamental issue is a lack of focus, which in turn
exposes us to information overload and the activity trap.

I have found that focusing on a goal and concentrating on
achieving milestones along the way is the fastest and surest
way to income and success.

It takes a hell of a lot of discipline to focus and concentrate
to achieve specific goals - that is why so few people achieve
success and income on the Internet.

If you become unfocused your brain becomes "scattered"
and your energy is dissipated. You can become like a
cork tossed in the sea of information.

Focus gives you an anchor and the strength to concentrate
and withstand the constant buffeting that will come your way.

I discovered Squidoo in early 2007, and immediately saw its
potential. I decided then and there to develop a specialised
expertise in Squidoo. I realised that the Squidoo platform
enabled me to do all the things I love doing - be creative, learn
daily, write, explore resources, share information and expertise,
build networks and coach/mentor others.

It also built on the work I had done before - blogging, affiliate
marketing, email marketing and article writing.

So my focused achievement was to build expertise in Squidoo
and use this achievement to educate, build networks and grow
my affiliate income.

So this focused achievement is reflected in my Giant Squid
status, Top 100 Squidoo Lensmaster and the development of a
range of innovative Squidoo lenses.

My focus now is to educate others on how to build their own
authority status and to use that to build their affiliate income.

I have been very impressed with the work of PotPieGirl,
Giant Squid, in showing how to build affiliate income through
focused achievement. Her One Week Marketing Plan
is a prime example of focused achievement on a week by
week basis using Squidoo.

PotPieGirl (Jennifer) has demonstrated how a focus on
achieving weekly goals rapidly builds a sizable monthly
income. She shows how she went from a frustrated,
overworked Mum to earning over $150,000 per year as
an affiliate marketer using free methods such as Squidoo.

To follow her detailed plan of action, you have to be focused
but results are assured. I used her One Week Marketing
approach to promote her own product and have made over $300
to date from this one product.

So whatever you decide to do, focused achievement is the
route to success. Ask yourself each day, "What is the most
important thing for me to concentrate on at the moment if
I am to achieve what I set out to achieve?"

**********************************************

Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo lens:

http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing

check out:

http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:

http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the ebook:

Squidoo Marketing Strategies

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Affiliate Classroom Magazine: blogging, hosting and web copy

The February 2009 issue of the Affiliate Classroom
Magazine focuses on Building Your Website.

The key articles are:

• Blogging platforms for affiliates
• Choosing a web host
• Writing winning web copy
• CMS for your site?

You can download your free copy by clicking the
following link for the coloured PDF version:
Affiliate Classroom Magazine February 2009

Ron's comment:

My preference for hosting is Hostgator.com
where I have had a number of domains hosted
for over 3 years.

While there is a lot to be said for self-hosted blogs and
WordPress in particular, I believe that WordPress
is more complicated than people seem to assume.

The recent innovations with Blogger.com are often
overlooked as is the fact that Google owns Blogger.com
and has a vested interest in indexing its own blogs.
The new Blogger.com now comes with RSS feed
sign up and multiple widgets that are very easy to
use. This means that you can embed links,
images, sign-up forms etc in the right hand column.

I think Squidoo Lensmasters should not overlook
the value of having a blog RSS feed on their lens.

For great resources on how to blog, check out this
Squidoo lens:
http://www.squidoo.com/ReviewofBloggersPaycheck


**********************************************

Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo lens:

http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing

check out:

http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:

http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the ebook:

Squidoo Marketing Strategies

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Activity or Achievement?

I don't think I've ever had a fitness pro e-mail
me and say 'I don't have enough to do.'

Everyone I talk to is busy, busy, busy.

But I also hear 'I don't get enough done' about
as often as I hear how busy people are.

So if everyone is busy - why do some people
have tons of clients, run incredible businesses
and make great incomes while others barely get
by?

It boils down to activity vs achievement.

Some people stay busy. Others get stuff done.

And as my buddy Dax Moy says...'You Get Paid For
Done.'

A couple of guys I marvel at when it comes to getting
stuff done are Craig Ballantyne and Zach Even-Esh.

One after another, Craig knocks down article, newsletter,
product and project as reliably as clockwork.

While a lot of people struggle to get one product done,
he's pretty much a machine at getting things finished.

Zach is incredible...he still teaches full time, but still
runs a super-successful facility, holds certification events
and stays on top of a membership site, blog and his
products.

These guys are both incredibly smart, driven and invest
in their education...but I think the real deciding factor that
allows them to accomplish so much is that when they start
something - they finish it.

Man, does that sound simple or what?

But as simple as it sounds, I can't tell you how many
times someone has told me about an incredible project
they are starting or have plans to start.

I'd guess about 3% of them ever get finished.

So if you want to separate yourself from the crowd,
measure yourself by what you accomplish instead of
thinking about how busy you are.

If you focus on getting things done instead
of getting distracted by the next big idea
- you're destined for success.

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Guest article by Pat Rigsby,
Fitness Consulting Group. Learn what 95% of
all Health Club Owners and Fitness Professionals
don’t know and never will find out about building
a lasting, Top-Producing Business. Make sure
you sign up for the Fitness Riches Newsletter.

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Ron's comment:

While this article is addressed to fitness professionals
and health club owners, it has relevance to all of us enagaged
in running an online business - I know I often fall into the
activity trap.

Pat Rigsby is a prime example of someone who practices
what he preaches - he puts achievement before activity.
Pat runs a superb affiliate program in the fitness
business industry and is a great model for anyone trying
to run a business in a specialised niche. Why not subscribe
to his Fitness Riches Newsletter and receive regular
business development advice?

Often the best ideas for advancing your own
niche business will come from successful
people/processes in a different niche.
Did you know that the innovative Port of Rotterdam,
Holland, the largest port in Europe, was designed based
on principles developed from studying the
US Supermarket Industry?

So you can't go too far wrong learning from Pat Rigsby
through his Fitness Riches Newsletter - you will certainly
learn how to market a niche online.

**********************************************

Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo lens:

http://www.squidoo.com/squidoomarketingstrategies

Subscribe to Ron's free Squidoo Marketing e-course:

http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the ebook:

Squidoo Marketing Strategies

To learn more about Squidoo Affiliate Marketing

check out:

http://www.squidooaffiliatemarketing.com

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Squidoo: community choir - a new Squidoo recipe

I have just cooked up a new recipe for Squidoo.

I joined a community choir in Bulimba (Brisbane, Australia)
recently and decided I would create a Squidoo lens for the choir:

http://www.squidoo.com/morningsong

It serves two main purposes - a promotion platform

and also a means of communication between the

Singing Leader, Jane, and choir members and, in the

future, between choir members themselves.

I have included the feed from a blog which is basically

Jane's emails to the members.

An important feature is the YouTube videos that Jane

has identified for choir members as examples of the

way to sing the world music that is the focus of the

choir.

I have added some local photographs (Bulimba) to

bed the lens down.

Within an few hours of publication a Californian

woman commented on the lens and indicated that she

knew Jane from her great work in the US. There has

been a subsequent comment by another Californian

woman - it makes the world very small!

The Squidoo lens is regularly updated via the blog feed,
a Featured Event Module, relevant YouTube videos and
addition/revision of tags.

The Morningsong lens created on 23 February 2009 was
ranked 2,451 overall at the 8 March 2009:
http://www.squidoo.com/morningsong

****************************************************

Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo lens:

http://www.squidoo.com/squidoomarketingstrategies

Subscribe to Ron's free Squidoo Marketing e-course:

http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the ebook:

Squidoo Marketing Strategies

To learn more about Squidoo Affiliate Marketing

check out:

http://www.squidooaffiliatemarketing.com

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