Squidoo Marketing Strategies: Internal Linking
Google and Squidoo value internal linking
because it indicates the integrity of your
site.
Many spam sites are just full of external
links with no substance. Internal linking can
act as a signal that you personally have
something to say and that your website is
worth visiting in its own right.
Another application of internal linking is
to create a menu or contents list for your
Squidoo lens or website.
My lens on Squidoo marketing has grown so
large (over 35 modules) that I have had to
create a menu:
Squidoo Marketing Strategies Menu
How do you create internal links on Squidoo?
The secret to creating links to modules in your
lenses is to create a hyperlink with this basic url
structure:
http://www.squidoo.com/lensname/#modulexxxxxxx
Here's an example of such a hyperlink:
Step by step affiliate marketing
and the url:
http://www.squidoo.com/howdoaffiliateprogramswork/#module3899480
Two points to note here:
* you can find the Module Number
by hovering your cursor over the "up" or "down"
arrow near the module title when in edit mode.
* the anchor text you use for the hyperlink
should be a keyword that is different to the name
of your lens (as Google will have noted your lens
name in the url in the hyperlink).
**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
recently created his own SquidWho lens:
http://www.squidoo.com/ron-passfield
Ron is the author of the ebook:
Squidoo Marketing Strategies
******************************************
Technorati Tags: internal linking, Squidoo, Squidoo marketing strategies, tips for Squidoo newbies, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, lensrank, traffic
Sunday, September 30, 2007
Friday, September 21, 2007
10 Tips for Squidoo Newbies
I provide detailed instructions on how to set up a Squidoo
lens and improve LensRank in my ebook,
Squidoo Marketing Strategies.
My free email course covers the basics in less detail and
with less emphasis on the marketing side.
Over the past few months, I have visited many Squidoo
lenses and answered numerous emails. In the process I have
identified 10 key things that newbies (and experienced
lensmasters) tend to overlook.
10 Tips for Squidoo Newbies
1. Make your keyword your Lens URL
Google gives priority to websites/lenses that
have "in url" keywords.
2. Include your keyword in your lens description
Google searches the description before tags and after
analysing the URL.
3. Make your lens description meaningful
Using long tail keywords can help here but avoid
keyword spam.
4. Use your 40 tags
You have up to 40 tags you can use for each lens
- find good keywords and progressively add these
as tags. Each tag can serve as a gateway to your
lens.
5. Learn basic html
You will need html to be able to add hyperlinks
and images. Visit the following basic html lens for
very clear instructions on easy-to-do html:
http://www.squidoo.com/basichtml
6. Ping the directories
Make sure you ping the directories each time you
update your lenses but do not ping any single lens
more than once a day (and only do it when you
have made a change). Here's a pinging service:
http://www.pingoat.com
7. Submit your lens to the search engines
Use the free search engine submitter on my lens to submit
your lens to the search engines including Google:
http://www.squidoo.com/squidoomarketingstrategies
8. Update your lens regularly
You will see your lensrank drop if you don't update
your lens on a regular basis.
9. Set "contact" to "on" in your Profile
This enables people to contact you via email through
Squidoo. They will not get your email address unless
you choose to give it to them.
10. Set the % share of income to go to charity
In your profile, you can specify if you want
100% of the income from your lens to go to you
or a percentage to charity. This only applies to
income from Google ads and the preset money-making
modules such as Amazon.com
If you keep these suggestions in mind you should have
a great Squidoo experience.
******************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
recently created his own SquidWho lens:
http://www.squidoo.com/ron-passfield
******************************************
Technorati Tags: tagging, Squidoo, Squidoo marketing strategies, tips for Squidoo newbies, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, lensrank, traffic
lens and improve LensRank in my ebook,
Squidoo Marketing Strategies.
My free email course covers the basics in less detail and
with less emphasis on the marketing side.
Over the past few months, I have visited many Squidoo
lenses and answered numerous emails. In the process I have
identified 10 key things that newbies (and experienced
lensmasters) tend to overlook.
10 Tips for Squidoo Newbies
1. Make your keyword your Lens URL
Google gives priority to websites/lenses that
have "in url" keywords.
2. Include your keyword in your lens description
Google searches the description before tags and after
analysing the URL.
3. Make your lens description meaningful
Using long tail keywords can help here but avoid
keyword spam.
4. Use your 40 tags
You have up to 40 tags you can use for each lens
- find good keywords and progressively add these
as tags. Each tag can serve as a gateway to your
lens.
5. Learn basic html
You will need html to be able to add hyperlinks
and images. Visit the following basic html lens for
very clear instructions on easy-to-do html:
http://www.squidoo.com/basichtml
6. Ping the directories
Make sure you ping the directories each time you
update your lenses but do not ping any single lens
more than once a day (and only do it when you
have made a change). Here's a pinging service:
http://www.pingoat.com
7. Submit your lens to the search engines
Use the free search engine submitter on my lens to submit
your lens to the search engines including Google:
http://www.squidoo.com/squidoomarketingstrategies
8. Update your lens regularly
You will see your lensrank drop if you don't update
your lens on a regular basis.
9. Set "contact" to "on" in your Profile
This enables people to contact you via email through
Squidoo. They will not get your email address unless
you choose to give it to them.
10. Set the % share of income to go to charity
In your profile, you can specify if you want
100% of the income from your lens to go to you
or a percentage to charity. This only applies to
income from Google ads and the preset money-making
modules such as Amazon.com
If you keep these suggestions in mind you should have
a great Squidoo experience.
******************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
recently created his own SquidWho lens:
http://www.squidoo.com/ron-passfield
******************************************
Technorati Tags: tagging, Squidoo, Squidoo marketing strategies, tips for Squidoo newbies, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, lensrank, traffic
Wednesday, September 05, 2007
Turn Your Photos into Digital Stories
Digital storytelling has grown in popularity in
recent years as more and more people have access to
digital photos and video.
Digital stories are usually brief five minute tales that
use both audio and images (photos or video) along with
a musical soundtrack (this is optional).
Digital storytelling appeals to the less techo literate as it
is very easy to create a digital story using free software:
Digital Storytelling Starter Kit
Digital storytelling has become popular because you can
convey so much more meaning and emotion by combining
voice and image.
Digital stories are now used for instructing students,
in resumes and e-portfolios, in digital scrapbooking, in
communicating culture and sharing experiences and
journeys with family and friends. There is a huge
potential for using digital stories in affiliate marketing.
Caryl Oliver, whom I have known for more than five
years, has created a step-by-step resource to help you
turn your own photos into movies:
Digital Storytelling Starter Kit
Caryl's easy to follow guide comes with a number of
resources:
and teaching and has mentored other leaders in the field.
You can guarantee that you will receive quality and solid
support with her Starter Kit.
Why not dig out those photos of your trip that you
planned to put in an album? Create a digital story
and add it to your website or blog or Squidoo lens.
Caryl makes it easy for you to be creative through her
digital storytelling guide.
If you want to see lots of digital storytelling
examples visit my Squidoo lens:
http://www.squidoo.com/digital-storytelling
I have drawn together examples of people sharing
their experiences of love, fear, disaster, joy and pleasure.
There are examples of digital storytelling in education,
digital stories for communicating culture and digistories
about nature and places of interest.
What story do you have to tell?
********************************************
Get your FREE e-course on Squidoo Marketing
strategies:
FREE Squidoo marketing e-course
Technorati Tags:
digital storytelling, Digital Storytelling Starter Kit, Squidoo marketing, digital storytelling in education, affiliate marketing, digital stories
recent years as more and more people have access to
digital photos and video.
Digital stories are usually brief five minute tales that
use both audio and images (photos or video) along with
a musical soundtrack (this is optional).
Digital storytelling appeals to the less techo literate as it
is very easy to create a digital story using free software:
Digital Storytelling Starter Kit
Digital storytelling has become popular because you can
convey so much more meaning and emotion by combining
voice and image.
Digital stories are now used for instructing students,
in resumes and e-portfolios, in digital scrapbooking, in
communicating culture and sharing experiences and
journeys with family and friends. There is a huge
potential for using digital stories in affiliate marketing.
Caryl Oliver, whom I have known for more than five
years, has created a step-by-step resource to help you
turn your own photos into movies:
Digital Storytelling Starter Kit
Caryl's easy to follow guide comes with a number of
resources:
- written guidebook
- audio instructions
- sample digital story
- free software to create a digital story
- weekly Digital Storytelling Tips
and teaching and has mentored other leaders in the field.
You can guarantee that you will receive quality and solid
support with her Starter Kit.
Why not dig out those photos of your trip that you
planned to put in an album? Create a digital story
and add it to your website or blog or Squidoo lens.
Caryl makes it easy for you to be creative through her
digital storytelling guide.
If you want to see lots of digital storytelling
examples visit my Squidoo lens:
http://www.squidoo.com/digital-storytelling
I have drawn together examples of people sharing
their experiences of love, fear, disaster, joy and pleasure.
There are examples of digital storytelling in education,
digital stories for communicating culture and digistories
about nature and places of interest.
What story do you have to tell?
********************************************
Get your FREE e-course on Squidoo Marketing
strategies:
FREE Squidoo marketing e-course
Technorati Tags:
digital storytelling, Digital Storytelling Starter Kit, Squidoo marketing, digital storytelling in education, affiliate marketing, digital stories
Subscribe to:
Posts (Atom)
Posts
