The Bum Marketing strategy suggests that you use
articles to target specific keywords that have
high monthly searches but low competition.
I have been using MicroNicheFinder daily to
identify such keywords for my articles, lens tags
and the URLs for my new lenses. This tool
is absolutely invaluable:
MicroNicheFinder for Article Writing and Lens Creation
I have previously reviewed MicroNicheFinder here.
Enough of this rave...but I so rarely come across a
tool that is so useful and opens up so many new avenues.
Through MicroNicheFinder I established that Squidoo
Affiliate Marketing was a keyword that had a good
number of searches but low competition, so I decided
to target it in my articles.
I already had multiple listings on the first page of Google
for the keywords squidoo marketing strategies
and squidoo marketing.
One of the secrets of article writing is to ensure
that your targeted keyword appears as the first term
in your article title (you also want it in your article
summary and spread throughout your article).
The title is critical - it's what Google looks at first!
The keyword does, however, need to be repeated as
indicated above to convince Google that the article is
really about the title topic.
It may take a bit of mental gymnastics to get your
keyword in the title but believe me it's worth it.
Here's proof - these two articles were written to target
the keyword Squidoo Affiliate Marketing
and submitted on 4 October to Ezinearticles.com:
Squidoo Affiliate Marketing - Use Squidoo to Leverage
Your Writing
Squidoo Affiliate Marketing - Get Multiple Listings
on the First Page of Google Results
Today (20 October) these articles hold nos. 3 & 4 positions
on Google search results for the term Squidoo Affiliate
Marketing.
In my next post on this topic I will talk about how
to use the resource box to reinforce your keyword rich
title.
************************************************
Product of the Week - Authority Black Book
All I can say is WOW! This free, 64 page e-book
by Web 2.0 expert, Jack Humphrey, is something special.
It gives you the complete list of Web 2.0 resources you
need to generate a steady stream of qualified traffic.
Jack discusses blogging, RSS marketing, social bookmarking
sites, social media sites, video marketing and provides the
Big List of Web 2.0 Resources (with hotlinks). Well, Jack
should know - he gets 5,000 visitors per day to one of
his sites (and 850,000 page views in a month). Get your
copy of the Authority Black Book:
CLICK HERE
************************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
provides free resources for Squidoo affiliate marketing
on his Squidoo lens:
http://www.squidoo.com/squidoomarketingstrategies
Ron is the author of the ebook:
Squidoo Marketing Strategies
Technorati Tags: Squidoo affiliate marketing, Squidoo, Squidoo marketing strategies, article writing, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, MicroNicheFinder, traffic
Friday, October 19, 2007
Saturday, October 06, 2007
Squidoo Affiliate Marketing - article writing (1)
Article writing is one of the most effective strategies for
gaining traffic for your affiliate marketing Squidoo lens.
Articles bring targeted traffic to your site almost instantly
if you use the top article directories for submission of
your article.
Squidoo enables you to leverage your article writing through
the use of the link and/or RSS feed modules.
If you submit a number of articles to an article directory
such as Ezinearticles.com, you can use the RSS feed on your
Squidoo lens so that whenever you publish an article, your
Squidoo lens is updated.
In an article I published yesterday I show how you can
use Squidoo to leverage your writing:
http://www.squidooleverage.squidoomarketingstrategies.com/
If you need further motivation, here's some great reasons to
write articles:
1. your article, with its resource box links, can appear
on the first page of Google results for your
chosen keyword.
(The article I wrote and submitted to Ezinearticles.com on
Friday is number 3 on Google search results for my targeted
keyword today, Sunday.)
2. if you submit to high ranking article directories you
create valuable backlinks to your lens and/or blog.
Ezinearticles.com, for example, has a Google ranking of 6.
(A confirmatory story - when I edited out my blog links
from my articles on Ezinearticles.com, my blog dropped
from a Google ranking of 4 to 3!)
3. article writing and submission is an effective form of
viral marketing
(My 17 articles on Ezinearticles.com have attracted
7,667 views and been accessed by 328 ezine publishers
who,in turn, have shared them with their subscribers.)
4. article writing builds your internet profile
and establishes your expertise in an area.
5. article writing brings you targeted visitors because
visitors find your article through direct search
(another form of what Seth calls "permission marketing")
6. you get to access visitors you would not otherwise
reach
(one of my articles has even been translated into Spanish
and Greek would you believe!)
7. article writing gets easier the more you do it and
there are benefits for writing more.
(Ezinearticles.com, for example, gives you priority
reviewing and greater exposure once you have submitted
and published 10 articles. My article written on Friday
was accepted the next day and listed in Google results
the following day.)
8. you can get continual traffic to your Squidoo
lens for many years from writing and
submitting one article.
There are few internet marketing methods, paid or free,
that will give you a better return on your time than
article writing and submission.
************************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
provides free resources for Squidoo affiliate marketing
on his Squidoo lens:
http://www.squidoo.com/squidoomarketingstrategies
Ron is the author of the ebook:
Squidoo Marketing Strategies
Technorati Tags: Squidoo affiliate marketing, Squidoo, Squidoo marketing strategies, article writing, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, lensrank, traffic
gaining traffic for your affiliate marketing Squidoo lens.
Articles bring targeted traffic to your site almost instantly
if you use the top article directories for submission of
your article.
Squidoo enables you to leverage your article writing through
the use of the link and/or RSS feed modules.
If you submit a number of articles to an article directory
such as Ezinearticles.com, you can use the RSS feed on your
Squidoo lens so that whenever you publish an article, your
Squidoo lens is updated.
In an article I published yesterday I show how you can
use Squidoo to leverage your writing:
http://www.squidooleverage.squidoomarketingstrategies.com/
If you need further motivation, here's some great reasons to
write articles:
1. your article, with its resource box links, can appear
on the first page of Google results for your
chosen keyword.
(The article I wrote and submitted to Ezinearticles.com on
Friday is number 3 on Google search results for my targeted
keyword today, Sunday.)
2. if you submit to high ranking article directories you
create valuable backlinks to your lens and/or blog.
Ezinearticles.com, for example, has a Google ranking of 6.
(A confirmatory story - when I edited out my blog links
from my articles on Ezinearticles.com, my blog dropped
from a Google ranking of 4 to 3!)
3. article writing and submission is an effective form of
viral marketing
(My 17 articles on Ezinearticles.com have attracted
7,667 views and been accessed by 328 ezine publishers
who,in turn, have shared them with their subscribers.)
4. article writing builds your internet profile
and establishes your expertise in an area.
5. article writing brings you targeted visitors because
visitors find your article through direct search
(another form of what Seth calls "permission marketing")
6. you get to access visitors you would not otherwise
reach
(one of my articles has even been translated into Spanish
and Greek would you believe!)
7. article writing gets easier the more you do it and
there are benefits for writing more.
(Ezinearticles.com, for example, gives you priority
reviewing and greater exposure once you have submitted
and published 10 articles. My article written on Friday
was accepted the next day and listed in Google results
the following day.)
8. you can get continual traffic to your Squidoo
lens for many years from writing and
submitting one article.
There are few internet marketing methods, paid or free,
that will give you a better return on your time than
article writing and submission.
************************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
provides free resources for Squidoo affiliate marketing
on his Squidoo lens:
http://www.squidoo.com/squidoomarketingstrategies
Ron is the author of the ebook:
Squidoo Marketing Strategies
Technorati Tags: Squidoo affiliate marketing, Squidoo, Squidoo marketing strategies, article writing, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, lensrank, traffic
Sunday, September 30, 2007
Build your ranking with internal links
Squidoo Marketing Strategies: Internal Linking
Google and Squidoo value internal linking
because it indicates the integrity of your
site.
Many spam sites are just full of external
links with no substance. Internal linking can
act as a signal that you personally have
something to say and that your website is
worth visiting in its own right.
Another application of internal linking is
to create a menu or contents list for your
Squidoo lens or website.
My lens on Squidoo marketing has grown so
large (over 35 modules) that I have had to
create a menu:
Squidoo Marketing Strategies Menu
How do you create internal links on Squidoo?
The secret to creating links to modules in your
lenses is to create a hyperlink with this basic url
structure:
http://www.squidoo.com/lensname/#modulexxxxxxx
Here's an example of such a hyperlink:
Step by step affiliate marketing
and the url:
http://www.squidoo.com/howdoaffiliateprogramswork/#module3899480
Two points to note here:
* you can find the Module Number
by hovering your cursor over the "up" or "down"
arrow near the module title when in edit mode.
* the anchor text you use for the hyperlink
should be a keyword that is different to the name
of your lens (as Google will have noted your lens
name in the url in the hyperlink).
**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
recently created his own SquidWho lens:
http://www.squidoo.com/ron-passfield
Ron is the author of the ebook:
Squidoo Marketing Strategies
******************************************
Technorati Tags: internal linking, Squidoo, Squidoo marketing strategies, tips for Squidoo newbies, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, lensrank, traffic
Google and Squidoo value internal linking
because it indicates the integrity of your
site.
Many spam sites are just full of external
links with no substance. Internal linking can
act as a signal that you personally have
something to say and that your website is
worth visiting in its own right.
Another application of internal linking is
to create a menu or contents list for your
Squidoo lens or website.
My lens on Squidoo marketing has grown so
large (over 35 modules) that I have had to
create a menu:
Squidoo Marketing Strategies Menu
How do you create internal links on Squidoo?
The secret to creating links to modules in your
lenses is to create a hyperlink with this basic url
structure:
http://www.squidoo.com/lensname/#modulexxxxxxx
Here's an example of such a hyperlink:
Step by step affiliate marketing
and the url:
http://www.squidoo.com/howdoaffiliateprogramswork/#module3899480
Two points to note here:
* you can find the Module Number
by hovering your cursor over the "up" or "down"
arrow near the module title when in edit mode.
* the anchor text you use for the hyperlink
should be a keyword that is different to the name
of your lens (as Google will have noted your lens
name in the url in the hyperlink).
**********************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
recently created his own SquidWho lens:
http://www.squidoo.com/ron-passfield
Ron is the author of the ebook:
Squidoo Marketing Strategies
******************************************
Technorati Tags: internal linking, Squidoo, Squidoo marketing strategies, tips for Squidoo newbies, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, lensrank, traffic
Friday, September 21, 2007
10 Tips for Squidoo Newbies
I provide detailed instructions on how to set up a Squidoo
lens and improve LensRank in my ebook,
Squidoo Marketing Strategies.
My free email course covers the basics in less detail and
with less emphasis on the marketing side.
Over the past few months, I have visited many Squidoo
lenses and answered numerous emails. In the process I have
identified 10 key things that newbies (and experienced
lensmasters) tend to overlook.
10 Tips for Squidoo Newbies
1. Make your keyword your Lens URL
Google gives priority to websites/lenses that
have "in url" keywords.
2. Include your keyword in your lens description
Google searches the description before tags and after
analysing the URL.
3. Make your lens description meaningful
Using long tail keywords can help here but avoid
keyword spam.
4. Use your 40 tags
You have up to 40 tags you can use for each lens
- find good keywords and progressively add these
as tags. Each tag can serve as a gateway to your
lens.
5. Learn basic html
You will need html to be able to add hyperlinks
and images. Visit the following basic html lens for
very clear instructions on easy-to-do html:
http://www.squidoo.com/basichtml
6. Ping the directories
Make sure you ping the directories each time you
update your lenses but do not ping any single lens
more than once a day (and only do it when you
have made a change). Here's a pinging service:
http://www.pingoat.com
7. Submit your lens to the search engines
Use the free search engine submitter on my lens to submit
your lens to the search engines including Google:
http://www.squidoo.com/squidoomarketingstrategies
8. Update your lens regularly
You will see your lensrank drop if you don't update
your lens on a regular basis.
9. Set "contact" to "on" in your Profile
This enables people to contact you via email through
Squidoo. They will not get your email address unless
you choose to give it to them.
10. Set the % share of income to go to charity
In your profile, you can specify if you want
100% of the income from your lens to go to you
or a percentage to charity. This only applies to
income from Google ads and the preset money-making
modules such as Amazon.com
If you keep these suggestions in mind you should have
a great Squidoo experience.
******************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
recently created his own SquidWho lens:
http://www.squidoo.com/ron-passfield
******************************************
Technorati Tags: tagging, Squidoo, Squidoo marketing strategies, tips for Squidoo newbies, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, lensrank, traffic
lens and improve LensRank in my ebook,
Squidoo Marketing Strategies.
My free email course covers the basics in less detail and
with less emphasis on the marketing side.
Over the past few months, I have visited many Squidoo
lenses and answered numerous emails. In the process I have
identified 10 key things that newbies (and experienced
lensmasters) tend to overlook.
10 Tips for Squidoo Newbies
1. Make your keyword your Lens URL
Google gives priority to websites/lenses that
have "in url" keywords.
2. Include your keyword in your lens description
Google searches the description before tags and after
analysing the URL.
3. Make your lens description meaningful
Using long tail keywords can help here but avoid
keyword spam.
4. Use your 40 tags
You have up to 40 tags you can use for each lens
- find good keywords and progressively add these
as tags. Each tag can serve as a gateway to your
lens.
5. Learn basic html
You will need html to be able to add hyperlinks
and images. Visit the following basic html lens for
very clear instructions on easy-to-do html:
http://www.squidoo.com/basichtml
6. Ping the directories
Make sure you ping the directories each time you
update your lenses but do not ping any single lens
more than once a day (and only do it when you
have made a change). Here's a pinging service:
http://www.pingoat.com
7. Submit your lens to the search engines
Use the free search engine submitter on my lens to submit
your lens to the search engines including Google:
http://www.squidoo.com/squidoomarketingstrategies
8. Update your lens regularly
You will see your lensrank drop if you don't update
your lens on a regular basis.
9. Set "contact" to "on" in your Profile
This enables people to contact you via email through
Squidoo. They will not get your email address unless
you choose to give it to them.
10. Set the % share of income to go to charity
In your profile, you can specify if you want
100% of the income from your lens to go to you
or a percentage to charity. This only applies to
income from Google ads and the preset money-making
modules such as Amazon.com
If you keep these suggestions in mind you should have
a great Squidoo experience.
******************************************
Ron Passfield is a Top 100 Squidoo Lensmaster and
recently created his own SquidWho lens:
http://www.squidoo.com/ron-passfield
******************************************
Technorati Tags: tagging, Squidoo, Squidoo marketing strategies, tips for Squidoo newbies, Squidoo Marketing Strategies e-Book, affiliate marketing, Squidoo tips, lensrank, traffic
Wednesday, September 05, 2007
Turn Your Photos into Digital Stories
Digital storytelling has grown in popularity in
recent years as more and more people have access to
digital photos and video.
Digital stories are usually brief five minute tales that
use both audio and images (photos or video) along with
a musical soundtrack (this is optional).
Digital storytelling appeals to the less techo literate as it
is very easy to create a digital story using free software:
Digital Storytelling Starter Kit
Digital storytelling has become popular because you can
convey so much more meaning and emotion by combining
voice and image.
Digital stories are now used for instructing students,
in resumes and e-portfolios, in digital scrapbooking, in
communicating culture and sharing experiences and
journeys with family and friends. There is a huge
potential for using digital stories in affiliate marketing.
Caryl Oliver, whom I have known for more than five
years, has created a step-by-step resource to help you
turn your own photos into movies:
Digital Storytelling Starter Kit
Caryl's easy to follow guide comes with a number of
resources:
and teaching and has mentored other leaders in the field.
You can guarantee that you will receive quality and solid
support with her Starter Kit.
Why not dig out those photos of your trip that you
planned to put in an album? Create a digital story
and add it to your website or blog or Squidoo lens.
Caryl makes it easy for you to be creative through her
digital storytelling guide.
If you want to see lots of digital storytelling
examples visit my Squidoo lens:
http://www.squidoo.com/digital-storytelling
I have drawn together examples of people sharing
their experiences of love, fear, disaster, joy and pleasure.
There are examples of digital storytelling in education,
digital stories for communicating culture and digistories
about nature and places of interest.
What story do you have to tell?
********************************************
Get your FREE e-course on Squidoo Marketing
strategies:
FREE Squidoo marketing e-course
Technorati Tags:
digital storytelling, Digital Storytelling Starter Kit, Squidoo marketing, digital storytelling in education, affiliate marketing, digital stories
recent years as more and more people have access to
digital photos and video.
Digital stories are usually brief five minute tales that
use both audio and images (photos or video) along with
a musical soundtrack (this is optional).
Digital storytelling appeals to the less techo literate as it
is very easy to create a digital story using free software:
Digital Storytelling Starter Kit
Digital storytelling has become popular because you can
convey so much more meaning and emotion by combining
voice and image.
Digital stories are now used for instructing students,
in resumes and e-portfolios, in digital scrapbooking, in
communicating culture and sharing experiences and
journeys with family and friends. There is a huge
potential for using digital stories in affiliate marketing.
Caryl Oliver, whom I have known for more than five
years, has created a step-by-step resource to help you
turn your own photos into movies:
Digital Storytelling Starter Kit
Caryl's easy to follow guide comes with a number of
resources:
- written guidebook
- audio instructions
- sample digital story
- free software to create a digital story
- weekly Digital Storytelling Tips
and teaching and has mentored other leaders in the field.
You can guarantee that you will receive quality and solid
support with her Starter Kit.
Why not dig out those photos of your trip that you
planned to put in an album? Create a digital story
and add it to your website or blog or Squidoo lens.
Caryl makes it easy for you to be creative through her
digital storytelling guide.
If you want to see lots of digital storytelling
examples visit my Squidoo lens:
http://www.squidoo.com/digital-storytelling
I have drawn together examples of people sharing
their experiences of love, fear, disaster, joy and pleasure.
There are examples of digital storytelling in education,
digital stories for communicating culture and digistories
about nature and places of interest.
What story do you have to tell?
********************************************
Get your FREE e-course on Squidoo Marketing
strategies:
FREE Squidoo marketing e-course
Technorati Tags:
digital storytelling, Digital Storytelling Starter Kit, Squidoo marketing, digital storytelling in education, affiliate marketing, digital stories
Friday, August 31, 2007
Squidoo Marketing Strategies: Get One-Way Backlinks for Your Squidoo Lens
Comment Hut is FREE software
designed to help you get:
* one way backlinks...
* your Squidoo lenses indexed quickly...
* more targeted traffic...
Comment Hut locates niche focused blogs/journals
based on your selected keyword. It selects
only those blogs/journals that allow comments.
Comment Hut then sorts the blogs according
to Page Rank, saving you hours of searching
for focused, highly ranked blogs.
All you have to do is select the higher
ranking blogs, add an interesting/informative
comment to the blog posting and create a
backlink to your lens.
Search engines then follow the backlink when
indexing your site. Search engine placement
is influenced by:
* the kind of sites that link to your lens (relevance)
* the number of sites that link to your lens
* the quality of the sites that link to your lens.
Comment Hut is quick and easy to use.
Your blog comments not only help to make your
lens available for search engines, they can
also create direct sales for you.
******************************************
Get your FREE e-course on Squidoo Marketing
strategies:
FREE Squidoo marketing e-course
Technorati Tags:
Comment Hut, Squidoo, Squidoo marketing, Squidoo marketing strategies, affiliate marketing, backlinks
Tuesday, August 14, 2007
Squidoo Marketing Strategies: Find your Squidoo Micro Niche
James Jones has just filmed 5 videos that show you 5
different ways anyone can profit from little
Under-the-Radar niche markets:
Free Videos: 5 Ways to Profit From Niche Markets
One of the five videos shows you how to use a new
program called Micro Niche Finder to identify
micro niche markets (and related keywords) to
create Squidoo lenses to make money from
affiliate products and services.
Micro Niche Finder is able to identify keywords that
generate heaps of searches but have little competition
in terms of search engine results.
Jason James approach works on a simple two step
process:
Step 1: Divert Traffic from one location (point A) to
another (point B).
Step 2: Convert the diverted traffic from Step 1
into Profit
He shows you how to use the Micro Niche Finder
and Squidoo lenses to divert and convert.
The all new Micro Niche Finder Software
will help you:
1. uncover completely overlooked
Niche Markets
2. identify low competition Niche Markets
that have high search engine traffic.
3. locate the most profitable
affiliate programs for Your Niche Market.
4. create Squidoo lenses to divert
traffic and convert your Squidoo traffic
to real affiliate profits.
This product gives you the chance to make money
from your Squdoo experience and knowledge.
P.S. I purchased my copy when I read a review of
Micro Niche Finder by a knowledgeable SEO expert.
He stated that he now used Micro Niche Finder in
preference to Brad Callen's "Keyword Elite" which he
also purchased and used. The great thing is that
Micro Niche Finder is about half the price of
"Keyword Elite".
*******************************************
Get your FREE e-course on Squidoo Marketing
strategies:
FREE Squidoo marketing e-course
Technorati Tags:
Micro Niche Finder, Squidoo, Squidoo marketing, Squidoo marketing strategies, affiliate marketing, niche marketing
different ways anyone can profit from little
Under-the-Radar niche markets:
Free Videos: 5 Ways to Profit From Niche Markets
One of the five videos shows you how to use a new
program called Micro Niche Finder to identify
micro niche markets (and related keywords) to
create Squidoo lenses to make money from
affiliate products and services.
Micro Niche Finder is able to identify keywords that
generate heaps of searches but have little competition
in terms of search engine results.
Jason James approach works on a simple two step
process:
Step 1: Divert Traffic from one location (point A) to
another (point B).
Step 2: Convert the diverted traffic from Step 1
into Profit
He shows you how to use the Micro Niche Finder
and Squidoo lenses to divert and convert.
The all new Micro Niche Finder Software
will help you:
1. uncover completely overlooked
Niche Markets
2. identify low competition Niche Markets
that have high search engine traffic.
3. locate the most profitable
affiliate programs for Your Niche Market.
4. create Squidoo lenses to divert
traffic and convert your Squidoo traffic
to real affiliate profits.
This product gives you the chance to make money
from your Squdoo experience and knowledge.
P.S. I purchased my copy when I read a review of
Micro Niche Finder by a knowledgeable SEO expert.
He stated that he now used Micro Niche Finder in
preference to Brad Callen's "Keyword Elite" which he
also purchased and used. The great thing is that
Micro Niche Finder is about half the price of
"Keyword Elite".
*******************************************
Get your FREE e-course on Squidoo Marketing
strategies:
FREE Squidoo marketing e-course
Technorati Tags:
Micro Niche Finder, Squidoo, Squidoo marketing, Squidoo marketing strategies, affiliate marketing, niche marketing
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