Squidoo: how to build lensrank

Spirituality, Squidoo Angel and Giant Squid,
has built a lens on how to improve lensrank.

In previous posts, I mentiond the importance
of regular updating of Squidoo lenses and the value
of blog feeds for improving lensrank.

Spirituality explains the nature of lensrank,
its purpose and how lensrank can be improved.

She indicates that lensrank is influenced by
lens freshness, visitors, whether you're a Giant Squid,
number of clickouts, blessing by a Squidoo Angel
(temporary boost), etc. Check it out on the link:
How is Squidoo Lensrank Determined?

While you are there make sure you visit and comment
in the Guestbook - that's where you find the current
discussion on what's impacting lensrank:
What's impacting lensrank today

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Ron Passfield is a Top 100 Squidoo Lensmaster and
Giant Squid. He provides free resources
for Squidoo affiliate marketing on his Squidoo lens:

http://www.squidoo.com/squidoomarketingstrategies

To learn more about Squidoo Affiliate Marketing

check out:

http://www.squidooaffiliatemarketing.com

Subscribe to Ron's free Squidoo Marketing e-course:

http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the e-Book:

Squidoo Marketing Strategies

Squidoo Lens on How To Use Twitter:
http://www.squidoo.com/howtousetwitter

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Squidoo lensrank: improve lensrank with a blog feed

One key way to improve lensrank and Google PR for
your Squidoo lens is to establish a blog and enter the
blog feed on your lens.

You use the RSS module for this so that whenever you
update the blog, your lens is also updated. Of course,
the blog has to be relevant to the content of the lens.

Daily updating and publishing of your blog and the
relevant lens will result in improved PR ranking
for the blog and enhanced lensrank for the lens.

I recently experimented with a lens and related blog.
I updated both daily. The lens went from 800,000+
rank to 17,000 in one week.

The Squidoo lens also attained a PR of 7 but dropped
to 5 when I stopped updating the blog on a daily basis.

So the moral of the story is to place an RSS feed for
your blog on your Squidoo lens and update both daily.

************************************************
Ron Passfield is a Top 100 Squidoo Lensmaster
and provides free resources for Squidoo affiliate
marketing on his Squidoo lens:
http://www.squidoo.com/squidoomarketingstrategies

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the ebook:
Squidoo Marketing Strategies

To learn more about blogging,
check out:
http://www.squidooaffiliatemarketing.com/howtoblog

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Squidoo: Improve lensrank with regular updating

Squidoo does not disclose directly their formula for

determining Lensrank. However, they do provide

advice on what constitutes a quality lens.

Also, you can identify the factors that influence the lensrank

of a Squidoo lens by watching closely the performance of

your lenses after you have taken various actions. You can

determine what has a positive influence on lensrank.

I have found that one of the most consistently positive

influences has been regular updating and, more specifically,

daily updating.

Daily updating can be a real challenge, particularly for

a lengthy lens. Here are some strategies that make daily

updating manageable:

1. add to, or change, your tags (you have up to 40, but keep

them tightly focused)

2. create a “hint of the day/week” module which you

update

3. add a featured lens module for your own lenses and

change the lenses featured on a regular/daily basis

4. add a featured lens module for lenses of other Squidoo

Lensmasters who cover a similar topic (you can build

a list elsewhere and use that to update your featured

lens module, or take them from your “favourites”)

5. add a links list module for relevant links and regularly

add to, or refine, this module

6. add a Plexo list module and invite your readers

to add lenses that are relevant to your theme and

to vote for the best lens

(you can determine which ones get accepted)

7. check your headings, text and images – make regular

changes to refine your lens presentation.

Make sure you publish your lens when you have made

a change, otherwise your lens will not be recognized as

updated.

Regular, even daily, updating will improve your

Lensrank and your position on Google results. I am

also very confident that it contributes positively

to the Page Rank of your Squidoo lens.

Both Squidoo and Google value focused, regularly

updated content – it’s what ultimately determines

the usefulness of search engines.

Product of the Week: Twitter Hints

Well this is one of the best, fr^e resources about Twitter.

You not only get a 30 page Twitter Hints e-Book but

also three videos on Twitter marketing. You can learn

to make Twitter work for you, how to integrate Twitter

with other social marketing sites and how best to

customize Twitter for responsiveness and automation.

http://twitterhints.com/?vip=961

For further information on Twitter marketing, visit

my squidoo lens:

http://www.squidoo.com/howtousetwitter

************************************************
Ron Passfield is a Top 100 Squidoo Lensmaster
and provides free resources for Squidoo affiliate
marketing on his Squidoo lens:
http://www.squidoo.com/squidoomarketingstrategies

Subscribe to Ron's free Squidoo Marketing e-course:
http://www.smsecourse.squidoomarketingstrategies.com/

Ron is the author of the ebook:
Squidoo Marketing Strategies

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Build your ranking with internal links

Squidoo Marketing Strategies: Internal Linking

Google and Squidoo value internal linking
because it indicates the integrity of your
site.

Many spam sites are just full of external
links with no substance. Internal linking can
act as a signal that you personally have
something to say and that your website is
worth visiting in its own right.

Another application of internal linking is
to create a menu or contents list for your
Squidoo lens or website.

My lens on Squidoo marketing has grown so
large (over 35 modules) that I have had to
create a menu:
Squidoo Marketing Strategies Menu

How do you create internal links on Squidoo?

The secret to creating links to modules in your
lenses is to create a hyperlink with this basic url
structure:
http://www.squidoo.com/lensname/#modulexxxxxxx

Here's an example of such a hyperlink:
Step by step affiliate marketing

and the url:
http://www.squidoo.com/howdoaffiliateprogramswork/#module3899480

Two points to note here:

* you can find the Module Number
by hovering your cursor over the "up" or "down"
arrow near the module title when in edit mode.

* the anchor text you use for the hyperlink
should be a keyword that is different to the name
of your lens (as Google will have noted your lens
name in the url in the hyperlink).


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Ron Passfield is a Top 100 Squidoo Lensmaster and
recently created his own SquidWho lens:
http://www.squidoo.com/ron-passfield

Ron is the author of the ebook:
Squidoo Marketing Strategies

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